We are excited featuring Mirco aka @rocket19 from Switzerland. With his great love for raw stuff, every detail of his rugged outfits is always done right! He also has organized “Swiss Denim Hang” for the first time last summer. We look forward to sharing more of their posts on his Instagram :) Now, onto his story to discover how social media plays a role in what he does.
Can you tell us about yourself?
I’m Mirco. Living with my wife and our almost 2 year old daughter, somewhere between a small town and countryside, in Switzerland. Perfectly located for nature activities and city visits.
Beside my occupation as an R&D Supply Engineer, I’m into all kinds of sports. I love jogging in the forest, which opens just behind our home, but I also like playing tennis.
Other interests involve a lot of vintage stuff, especially hi-fi, furniture, music, watches and more.
How did you start your Instagram?
Actually registered on Instagram since 2012, posting random stuff that interests me but posting not more than once a month max. To the end of 2016 when I accidentally got in contact with “real” denim for the first time, this changed massively to where I am now
What does social media mean to you?
With Instagram being the only social media platform I use, I would say it doesn’t mean much to me. Although considering all the amazing people I got to know and some of them even met, it means maybe more than I actually think.
Any interesting encounters/stories through social media?
Definitely the great denim community all over IG and friendships with those able to meet in person.
My first visit at the Amsterdam Denim Days in 2019 was surely a highlight! Organizing the first “Swiss Denim Hang” ever, in summer 2019 was a fun experience too, which would not have been possible without social media.
This is how denim fanatics and super cool dudes, living almost around the corner, could be discovered.
What accounts do you like to check out?
Obviously too many but to me these three are inspiring me a lot @dennyspirit, @drybones_fukuoka, @okalaninui.
What feelings do you have for "Made in Japan" jeans/fashion products?
“Made in Japan” means very much to me, not only because of superb quality and style but the fact that their garment sizing is very flattering for small dudes like me, is a huge asset!